An effective licensing approach ensures that a company will optimize its return on intellectual property. Many IP holders unwittingly license valuable technology for less than its worth, while at the same time, licensees repeatedly over pay for intellectual property rights. These mistakes usually occur because a party negotiates and enters into a license without fully understanding its terms or because the license agreement lacks precision. These pitfalls are preventable.
Wells P.C. helps clients strategically approach intellectual property licensing to best meet their business objectives. This approach necessarily incorporates an appreciation that the marketplace often drives royalties. Combining sound business judgment and legal expertise, Wells P.C. helps clients negotiate complex IP transactions to obtain terms that are most-aligned with their business needs.